FAQ

Here’s a selection of the questions we are most frequently asked by prospective customers. If you have a question that is not covered below please contact us!

What platforms do you use?

For new websites we mostly use WordPress and a design framework (Thesis), but we also work with Wix and Squarespace.

For WordPress websites we offer hosting and we can register and manage your domain name. Wix and Squarespace provide their own hosting, and they manage your domain name.

We have a base set of plugins that we use as standard on WordPress sites but, of course, additional plugins will be integrated to meet your specific needs.

What WordPress theme or themes do you work with?

When we’re building a new website we use a design framework (Thesis). Thesis was developed specifically for WordPress and originally launched in 2008. It has been steadily and regularly developed and updated ever since, so today it uses current technology and is a highly flexible but thoroughly stable and reliable platform.

This enables us to create any kind of design and layout more efficiently, because we don’t need to modify an existing theme to get the look and feel you want.

That, in turn, reduces the amount of code on your website, which makes it faster to load, and more stable.

If you have an existing website, using a standard WordPress theme, that you want to modify, or you’re having problems with, we will happily work with it as long as it follows the WordPress standards.

Do you offer maintenance and technical support services?

Yes, absolutely. You can see the full details here.

What about domain names and hosting?

We can provide both domain name registration and hosting.

Any website we host must also be on our maintenance plan, because websites that are not properly maintained are much more likely to be hacked. A hacked website can affect other websites on the same server.

Do your websites work well on mobile handsets?

Of course! We use a ‘mobile first’ approach to our designs, which means that we start from the assumption that the site will primarily be viewed on a mobile handset. But we also make sure that visitors to your site on a desktop get a good user experience too.

It comes down to making sure the code is as efficient as possible and the site is intuitive to use.

What is your design philosophy or approach?

Simplicity + Clarity + Speed = Success.

Beauty is subjective. A ‘beautiful’ website to one person is fussy and cluttered to another.

To make a website successful it must be easy to use and create confidence in its visitors.

That’s achieved by ensuring that accessibility is top class, it’s easy to navigate, intuitive to use, and it gets your message across quickly and clearly.

Internet users today are impatient: they want to get what they came for as quickly as they can, so they can get back to what they were doing or on to the next thing.

So we design sites that are intuitive, clear and fast, and deliver a great, confidence-giving user-experience.

We also work hard on the ‘customer journey’ – how to get a site visitor from wherever they entered your site to your shop or sign up page as smoothly and quickly as possible.

We can, of course, add in those extras (like sliders, quizzes or dancing goblins), but we don’t recommend them. They don’t add any value, they slow down your page load-times and, in the case of sliders, are bad for your site’s SEO.

Plus, your site visitors are not interested in them – they just want to get what they came for as quickly as possible!

Do you do SEO?

We do On-Site SEO – which means that the pages on your website will be properly structured and tagged for the search engines.

This makes sure that the search engines can easily find and index your pages, and that means they can be returned in the search results.

However, SEO has two parts to it: On-Site and Off-Site. Added to that, the quality of the content you publish is the most important SEO factor of all.

We do the On-Site SEO for your pages when we build your website, but not the Off-Site SEO and we don’t create your content.

There are more details on SEO here.

What do you charge for a new website?

That entirely depends on what functionality you want in the site. It’s like asking how long is a piece of string! But if you’d like to understand the process we go through, you can find that here.

What are your payment terms?

Our usual terms are 50% on acceptance of our quote, and the balance once you’ve accepted the design and layout, but before we make it live. However, the scope of projects varies widely, and we are happy to agree on different terms for specific projects.

How do you run a new website development project?

The first thing we do is make clear the split of responsibilities. The design and build of the website is our responsibility, working to your instructions. The content is your responsibility.

We then meet with you to learn as much as we can about your objective for the website: What kind of site is it? What do you want visitors to do when they get there? Who do you see as your target market?

We ask you for your style guide: what fonts you want to use, and what colours you want. We will also ask you for your logo.

When we have all the information we need, will send you our website development agreement for signature.

Once we have that, we start to build the first draft of the site on one of our development domains. When the first draft is ready, we will give you a link to the site so you can review it and ask for adjustments.

When you are happy with the design and layout, we will issue our final invoice and, once payment has been received, we will transfer the site to your live domain.

Still have questions?

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